Visionary

Throughout my career I come across many business problems, it's my job to solve it, one question I always ask clients is; do you want to solve this problem for the short-term or long-term? Can you guess the vast responses to that simple question? #clue>> They comeback 6 months later, with some more problems that need solving. The plus side I suppose it keeps me in work.

Sticker Beacons - Welcome to Nearables

I came across a company called Estimote,with a great offering, not only is this very functional but the design is just delightful. I love this. Here's how it works; they are tiny adhesive beacons that can be attached to any surface to help unconnected objects interact with smartphones. Smart. Despite their thin shape, each Estimote sticker contains an accelerometer and temperature sensors, as well as a processor and bluetooth connector. If an item is picked up, extra information from the price or user reviews can be automatically pushed to the customer's phone. Estimote is calling its stickers 'nearables' (I like that. They provide similar benefits to wearables without having to be attached to the user, and offer more information about the immediate environment. The Estimote stickers Developer Preview Kit can now be pre-ordered from the company's website To me this is great concept where tech connects to a much greater experience, great connected thinking. A 'very good' sticker goes to Estimote, top of the class in tech for you matey.

Steve Jobs lost interview

Love this lost interview from Steve Jobs, very frank and open about how he set-up, raw genius with naivety around business - one thing that drove him was his pure love of tech and how things work, almost childlike. Well worth viewing.

Running Souls

What a great story this is - Ronnie Goodman, a homeless resident of San Francisco who is a dedicated runner, who also ran last Sunday the San Francisco Half Marathon and raised close to $10,000 for Hospitality House, a charity that helped him pursue a career as an artist. Watching this video and hearing his story really makes me feel blessed that I can go for a run and feel the rush and freedom you get once you put your runners on, but this dude puts a whole different perspective on why runners run, inspiring and the great thing about running and runners is no matter who you are, no matter what life holds for you - it's never judgemental. Must watch

The Idea Catchers

What value on creativity? If an idea is profound enough, it can change the course of history...no pressure then. Keeping looking for truffles rather than mushrooms.

The customer journey is nothing but straight forward.

Great piece via econsultancy with digital, the traditional buying cycle has gone out of the window. Brands and agencies struggle with this, they're not dictating the journey but people are. It's a struggle for many but to build a successful brand you have to let it go a bit and let your customers lead.

Self-centred brand?

If anyone ever asks you what's the difference between brand centric and customer centric? Then this visual sums it up, genius