Monday, June 23, 2014
Beautiful Me - well maybe
What a beauty? No no not me this little beauty called BeauitfulMe, quite simply it taps into all the buzz around people's desire to discover more on their health and wellbeing. With this little app you almost feel you have your very own dermatologist or beautician to tell you how to take control of your skin issues everything from what colours and types of make-up to wear for your skin tone.
The app can scan up to 500 photos from your Facebook profile and can analyze a ton of information from your face, skin tone, skin type. The interface is very user friendly too, very neat and useful for when you need to take those selfies.
Labels:
app,
BeauitfulMe,
beautician,
beauty,
data,
facebook,
facial recognition,
health,
innovation,
mobile,
social,
wellbeing
Monday, June 16, 2014
Instagram Tree
Here's a wonderful campaign that is beautiful and unique that highlights the sad fact that the tropical rainforest is in real trouble, what happens there affects all of us. #TapForTrainers celebrates the amazing beauty of the Amazon, its wildlife and resources with a stunning installation in Instagram, supported by creative collaborations with some of the UK’s leading eco-fashion bloggers, designers and illustrators, such as Jean Jullien, AJ Odudu and the Boy from Dagbon.
Simply by tapping the tiles on our virtual tree, the work of illustrator Sandra Dieckmann, visitors uncover stories about the Amazon, alongside narrative from Lily Cole, Veja and eco-fashion influencers. Tree tappers can also enter a competition to win a pair of limited edition trainers made from responsibly sourced rubber. Sky Rainforest Rescue ambassador Lily Cole has created and are giving away fabulous limited-edition shoe collection with Veja, the French eco fashion brand. The soles of the shoes are made from Amazonian wild rubber, tapped from the Sky Rainforest Rescue project. A great way to tell the story by harnessing tech. Happy tapping, as this tree is going to keep on growing.
Labels:
Amazon,
blog,
bloggers.,
Eco,
fashion,
Illustrators,
Instagram,
Lily Cole,
marketing,
media,
rubber Tapping,
Sandra Dieckmann,
Sky rainforest,
social,
Tap,
WWF
Friday, May 9, 2014
A real caffeine hit
Love this, turning brands into functionality products - like Nescafe who've turned their cap into an alarm clock - I'm also loving the tactile design of the cap too. Nice connected thinking.
Labels:
brands,
coffee,
design,
function,
functionality,
idea,
marketing,
Nescafe,
product design
Sunday, April 20, 2014
Beautifully Sad
Solidarités International et BDDP Unlimited veulent faire couler de l'encre from ici Barbès on Vimeo.
I came across this on my feed and as I started to watch this film I was immediately transfixed. The choice of music really set the scene and the pace of the film was spot on in telling the harrowing story of millions of children who die each year drinking dirty water. Very sad to watch as it unfolded but at the same time watching the art direction coming to life was something else. Award-winning art direction in my view but more importantly it was a very clever way to dramatise the story and draw attention in spreading the word, and hopefully for all of us to give aid to Solidarites InternationalThursday, March 20, 2014
Teachers Pet
Well well, look who's teacher's pet SapientNitro's end of year report - great effort from the whole team within the offices, till next year.
Labels:
brand,
company,
connected,
creative,
digital,
global,
industry,
innovation,
London,
marketing,
PR,
sapient,
sapientNitro,
storyscaping
Monday, February 3, 2014
See the future of TV now.
Here's a whole new TV viewing experience, I know you've seen this in all those Hollywood films, but this is a reality now, it takes watching TV to whole new level. TV isn't dead it just evolved into something that I find bloody amazing.
Labels:
Air,
AR,
business,
digital,
IA,
innovation,
interface,
Kickstarter,
Mashable,
motion,
sensor,
sensory,
smart,
tech,
technology,
touchscreen,
TV,
UX,
viewers
Friday, January 31, 2014
This is your captain speaking - Delta 80's
This made me laugh, 80's styling for Delta Airlines, making a very watchable safety information video, loving the little touches; back combed hair and body popping along the aisles. It's these nice little touches that make this shareable, baseball hat tip to you Delta.
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