So few words but says so much

I saw this and it literally stopped me in my tracks, like all good design and creative ideas are suppose to do. (Let’s not discuss BT’s new logo redesign shall we). I do however I love this quote as it’s beautiful clear and to the point. So many people in our industry who over cook briefs and presentations, I wonder why this is? Does it make them feel by rambling it makes them smarter? Here my friends and colleagues is what you must always do; be clear, keep it simple and outline the business objective/opportunity. Simples as a meerkat once said.

IKEA Game Of Thrones

IKEA does it again. Whatever the medium, no matter what, they can make any space creative. You know too people will take selfies. So this isn’t just a display unit, this is branded viral content. Great stuff #HatTip

Ecom Mobile Utility Ideas

Here's a free scamp of ideas that really could apply to any online shopping portal, this was done for Sendo Vietnam which has some local ideas that only work in VN like TET but most of the ideas could work in most parts of the world. Shopping online is more that just a well executed UI, pick and click is vital as always but more and more shopping sites are interlinked with their social marketing or CRS programs, take for instance the idea here for Sendo, where during TET families come together, some people are alone, so during this very important gathering wants stopping Sendo as a shopping portal to bring people who have no one together. Just a thought but more and more brands will be judged not just on words but their actions. That is why each silo in companies and agencies are brought together as the thinking and experience has to be seamless and truly connected.

Instagram Good Time To Post

Well said and true

Beautifully Sad

These ads from Refuge have been popping up in my feed over the last week or so, you would have thought this type of behaviour from men would have been a thing of the past, but sadly if anything it's on the increase :( but this is wonderful work from a creative perspective to the work they do in supporting women in abusive relationships. Very well written and art directed. #HatTip to work like this McCann Bristol.