Showing posts with label hitachi kate houghton ward illustration idea I.T horror story. Show all posts
Showing posts with label hitachi kate houghton ward illustration idea I.T horror story. Show all posts
Sunday, April 5, 2009
Shock, horror the client has had a good idea
I.T horror stories yes we've all had them and for some reason in my case becoming more common, this is a small project we did for Hitachi and it is such a good idea , sadly it wasn't my idea it was the clients!! bloody hell firstly should I admit that? and secondly should I ever listen to ideas from a client? the answer without doubt is yes and yes, as I said the end goal must always be at the benefit of the customer, no egos must get in the way, it has taken experience and confidence to except that ideas can come from any where I hope you like the idea as much as me, thank you Tim Smith
Here’s how the idea works: The site is designed to appeal to IT Managers who have an IT Horror story to share, (you might be one or know of one) the best horror story will be hand drawn in comic fashion by award winning artist Katie Houghton-Ward which will be signed and framed the site also has access to over 20 data recovery downloads. The site will take information and contact details from those who register, for Hitachi to turn into sales leads. At the end of the campaign the client will be able to tell what problems each user is experiencing in their workplace, and from the whitepapers they download they can tell what issues they are most interested in finding a solution too. Very clever and immersive communication.
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